Emma Mulholland is quickly carving out a name for herself here in Australia. Her name-sake label has a distinct vision which is completely her own, and you can’t help but be drawn in by it. While everyone else is feeling florals, Emma’s turning out Iguanas and shark motifs. Although her prints and embellishments are intricately detailed, there’s an uncomplicated, cool girl kind of exterior which surrounds the brand. Like you could swing one of her backpacks over your shoulder and not give a damn.
I had been meaning to contact Emma for sometime, but before I had a chance to track her down, we ended sitting next to each other at Christopher Esber’s show during Fashion Week. We’d never met, but the ice blonde bob and lizard emblazoned on the back of her bomber told me it was her. The show finished and we went our separate ways, but I managed to find a spare moment to meet up again before Emma left for Bali to work on her next collection.
Her current collection ‘As Bad As I Guana Be’ is influenced by the Mexican desert and basketball playing Iguanas – an original concept for sure. I’m a big fan of the bomber jackets (obviously), leather quilted skirts and the sequined dress which is about Teenage Ninja Turtle as you can get. For all my minimalist tendencies, I love how perfectly the prints and colours clash. Anything goes and that’s why it works.
Watch the awesome film for this collection, and you’ll see what I’m talking about. Basically there are two lizards with attitude from the Mexican desert and they are off to battle it out on the basketball court. Trust me, it’s great.
Even though there are so many colours and textures in Isobel’s outfit, the whole look actually comes together very clean and carefully thought out. I love that she’s toned down her bright accessories with plenty of nude and white; those Zimmerman heels are the perfect neutral strappy sandal. Isobel’s neon tasseled bag is one of her own designs; she creates intricately detailed accessories and handbags, all of which feature her trademark eclectic style and are completely handmade.
My feelings towards Natalie have escalated into a full-blown girl crush. I trawled back through her blog for a solid hour recently, and was inspired by her ability to interpret fashion and trends in a way that is completely unpretentious. She embraces fashion with such enthusiasm, but doesn’t act like it’s the be all and end all. And I love that! I’m not saying fashion doesn’t serve a purpose (obviously I think it does), but there’s no harm in a little fun! Which is exactly what Natalie’s style is – fun. This look is all about the accessories; it transforms her pretty dress and skirt combo into something eclectic and unique. And her head scarf is amazing; I’m really into it. The 90′s are back with a vengeance.
Dion Lee blazer, Secret Squirrel top, Benah bag, Nixon watch
The lovely team over at Secret Squirrel kindly invited me to style one of their ‘Maximal’ tops from the AW12 collection in spirit of a generous giveaway. Being as timid towards colour as can be, I paired the top back with a healthy dose of black and just a touch of khaki. The print really is quite beautiful, and slotted into my current wardrobe rotation all too easily!
So the deal is, to win one of the Maximal tops for yourself, you can head over to their Facebook page and select your favourite look styled by either myself, Talisa or Emma. Just post a comment below your chosen photo on Facebook and you’re away laughing. I always like to support local lablels, so hop over to their Facebook page here and share the love!